I received a warning about text in my ad thumbnail. What can I do?

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Your ad image may not include more than 20% text. Images in your ads can include text that meets our Ad Content Guidelines, but may not include more than 20% text in the image (including logos and slogans). This helps ensure that site visitors only see high-quality content.

If your thumbnail includes more than 20% text, you'll need to edit it.

Allowed in the 20% text policy:

  • Pictures of products that include text on the actual product
  • Photos of products in real situations or photos of products with a background

Not allowed in the 20% text policy:

  • Images that are zoomed in on logos/images with text overlay
  • Images that are clearly edited to include text on the product as a loophole to policy
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